By this point in the course you should be coming to the point where you’re focusing in on a particular business idea that you want to take further. If you still haven’t chosen your idea, we’d recommend that you work through the next units using a notebook and your Ideas Shortlist Action Sheet (AS 1.1) to keep track of ideas, as the information and case studies coming up may help you crystallise your thinking.
Hopefully your idea is starting to become clearer, and now is the time to make things more concrete by thinking about how things are actually going to work on a practical level.
In the DESIGN section you’ll be putting specifics down on paper, planning and
What you will learn…
- How to write a business plan
- How to carry out market research and what it should be telling you
- How to price your product or service so it sells and makes you money
- Whether you need a business partner and how to find one.